Misinformation and low health literacy seriously affect public health interventions, causing vaccine refusal and unhealthy outcomes. The contribution of media, social networks, and public institutions to public understanding of health will be discussed during this session at the Public Health World Conference (PHWC). The panelists will explore ways to enhance health education, build confidence in healthcare systems, and challenge misinformation using evidence-based communication. The session will discuss how online platforms contribute to spreading or preventing false information. Successful public health interventions that advocate for science-based messaging will be taught. Models for community engagement in improving health literacy will also be shared.